Mr. T is my hero. again.

I really don’t know what to say. Other than wow. I might actually go eat a snickers now.

AMV.BBDO (London) is my temporary hero. Next to Mr. T, of course.

Good food deserves good Lurpak. Lurpak butter gets amazing ads.

I’ve seen these ads a few times this past week, and every time I see them, I can’t help but be impressed that these ads are for butter. I fully comprehend the beauty of good butter, but these spots and print pieces still surprise me a bit. Filming is just stunning in all of the spots. I guess it’s just par for the course for Wieden + Kennedy London.

Check out the other spots and print at The AdBlog.

Wiimote street art. awesomely cool stuff.

I love creative uses of street symbols & signs, like the FedEx/Kinkos street ads from a few months ago. Not sure if this is some sort of advertising, or just random fan art, but it’s pretty dang cool.

check here for more info & links to more pics.

[via digg]

Wines that pair themselves. making life easier?

An interesting concept always pulls me in – and about half of the time, the end result turns out to be as good as I imagined. These wines from Wine That Loves are tailored toward specific meals or types of food. Simple, right? Yeah, but so many people have trouble with the concept that it makes sense. And they have some cool packaging as well.

Their “philosophy” page states, among other things, that:

To make sure you enjoy the pleasure of wine and food paired right each night, we had to design wines using the right pairing rules, the right varietals from the right regions of the world, made in the right styles and at the right level of quality, all for a price that allows for everyday drinking.

It all makes sense. But at the same time, I have to ask whether it’s not something you could just ask the local wine steward or sommelier? I applaud the idea, and capitalizing on the majority of consumers knowledge/perception of wine. If the wines end up being half as good as the idea, they’ve got something going for them.

[via Didn't You Hear]

Adidas + Footlocker + Gumball 3000 = some cool shoes?

Just over six days until the Gumball 3000 begins, and you know what that means: product tie-ins like crazy. Most I really have no interest in, but these Adidas special edition Gumball 3000 shoes seem promising – as does the chance to win a ride on the final day with Adidas at JoinTheRally.com (which also has some cool product shots).

Interesting to see Adidas collaborate with Gumball. I hadn’t realized that Gumball had a big enough following to warrant Adidas taking interest. Either way, they look like some cool trainers, even if they don’t have a reinforced toe panel.

And for those interested, Xzibit is a confirmed Adidas Gumball driver, and rumors are pointing to Jay Kay (Jamiroquai) as another driver. More info than I can reasonably take in at once. Cool shoes either way, and check out the Adidas “trailer” of sorts below.

Funkmaster Flex edition Ford Expedition. The Funkmaster is the messenger?

The Funkmaster has proclaimed himself as the messenger, although of what I’m not entirely certain. Ford is officially rolling out the Funkmaster Flex edition of the Expedition, followed shortly by the FMF edition of the Mustang, and they’ve also announced the re-naming of the Fairlane concept to The Flex. Placing himself at the same level as Chip Foose & Carroll Shelby, Funkmaster Flex discusses his upcoming line in a Funkalicious interview at the NY Auto Show here.

Is this Ford trying to capitalize on a trend and serve the public? or is it merely an effort to stay afloat?  I’m curious how many people will buy the Funkmaster Flex edition of anything – let alone an Expedition of Mustang. It’s always interesting to see existing product branded with “stars,” and the results have historically been either greatly successful or horribly unsuccesful.

Pop-ups like never before

Shitdisco’s newest video rocks. Directed by Price James. Pop-ups have never been quite this cool. Clever, funny, yet not too over the top.

[via 30gms]

Brake.

Cool. Simple. This made me laugh, and then made me think about it. and then laugh a bit more.  Cool.

Whitest Boy Alive Video: white paper+simple animation=wow

Erlend Øye has been one of my favorite DJ/vocalists (of which there aren’t too many) since he did a few vocal tracks on Röyksopp’s Melody A.M.(one of my favorite albums). I’ve really been digging The Whitest Boy Alive album, of which Øye is a part of. Then today, I found this video and fell in love again.

Animated by Geoff McFetridge, it’s so simple but works so beautifully. I’m going back now to watch it a few more times.

[via the style press]

Looking green, tetra pak, & boxed wine

On Notcot, there was an interesting blurb about French Rabbit wines, who promote themselves as eco-friendly, environmentally conscious, and all about sustainability. They are making a strong push (and an effective one) to come off as eco-friendly and sustainable, but it’s interesting that they’re using Tetra Pak containers. Boxed wines are certainly one of the new trends in the food & beverage industry, so making the shift to accepting box wines is just a matter of time. The more interesting and problematic issue is the use of Tetra Pak itself. While being touted as 100% recyclable, the layers of plastic, paper, and metal that are used in the production of Tetra Pak makes recycling prohibitively expensive – so much so that it rarely gets recycled, making glass entirely more recycled. So in the end, French Rabbit comes out looking entirely sustainable and ec0-friendly, while the packaging – in reality – isn’t quite there yet. It may have sustainability factors and efficient for transportation, but the number of processes outside of French Rabbit’s hands makes the benefits almost negligible.

I’m not saying what French Rabbit is attempting is bad, wrong, questionable, or anything else. I’m merely wondering what decisions get made in the name of appearance. The instances where all of the factors get considered are few and far between. The next few years should be an interesting battle focusing around the idea of “being green.” And hey – even if they aren’t easy to recycle, wine boxes make for incredible platforms for packaging design.