I know some people are sick of the Mac vs. PC ads (and I’m not just talking about those who hated them from the beginning). I’m still on the fence as to whether they should be cut or continue on. Regardless, their continued bantering is somehow completely transformed when it takes place on internet instead of on-screen. There have been several iterations of the Mac vs. PC banner ads taking over the bulk of the homepage on the New York Times website in the past, but the one up today is a bit different. Not only do the two banner animations reference each other, but they actually interact as PC crosses from one field to the other. I know it’s simple, and I know it’s been done before, but somehow, it just seems to work in this context.
Check to see if it’s still up at nytimes.com for the full effect.





3 responses so far ↓
mks6804 // January 17, 2008 at 4:34 pm |
I ve always liked these ads – Mac is very creative. But I still don’t buy it – Im a PC guy
An Apple Fanboy Documentary: MacHeads The Movie » Beyond Madison Avenue // January 23, 2008 at 1:27 pm |
[...] help making their presence felt any more this week with the release of the Macbook Air and their banner ads that have been making a very large presence on many website front pages. But companies with as many [...]
An Apple Fanboy Documentary: MacHeads The Movie | aboutall // January 26, 2008 at 2:23 am |
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