KFC consumes YouTube videos like popcorn chicken


Many advertisers are turning to user-generated content a la YouTube for inspiration, style, and just about everything else. Many are producing YouTube-styled spots, like the recent Ray-Ban Never Hide video posted to YouTube.

KFC, being the powerhouse of chicken goodness that it is, decided to go about things in a different fashion. Rather than creating YouTube-esque clips, they’ve decided to take clips directly from YouTube for their new commercial, touting their new menu. The fill USA Today article is here, if you’re so inclined. Interesting way to reach a supposed target. And makes an interesting commercial. I suppose.

watch the full spot here.

[via Advertising Lab]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s