I know some people are sick of the Mac vs. PC ads (and I’m not just talking about those who hated them from the beginning). I’m still on the fence as to whether they should be cut or continue on. Regardless, their continued bantering is somehow completely transformed when it takes place on internet instead of on-screen. There have been several iterations of the Mac vs. PC banner ads taking over the bulk of the homepage on the New York Times website in the past, but the one up today is a bit different. Not only do the two banner animations reference each other, but they actually interact as PC crosses from one field to the other. I know it’s simple, and I know it’s been done before, but somehow, it just seems to work in this context.
Check to see if it’s still up at nytimes.com for the full effect.