As the economy goes down, animals in commercials goes up?

I’m workin’ on this theory… the gist of which is that as the economy goes down, money matters tighten, and ad spending begins to trickle, there’s a directly proportional increase in the use of animals in commercials. Commercial after commercial on broadcast TV seems to contain some animal, either comical or cute and fluffy. Either way, just an interesting observation I’ve noticed. I may develop the idea a bit more. or maybe not. But either way, here’s one more animal spot:

From the International Fund for Animal Welfare, out of Germany, this one is definitely interesting, both for its bizarre use of animals and the overused pseudo-home-video style. Either way, some interesting stuff.

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5 responses to “As the economy goes down, animals in commercials goes up?

  1. 1) animals are comforting — well, some animals, anyway — and comfort is needed in these parlous times. best to associate the product with a feeling of comfort.
    2) they work cheap.

  2. Ololo! I like what is written here!!

  3. На сайте какие-то проблемы с кодировкой.

  4. На сайте какие-то проблемы с кодировкой.

  5. Vell, nоt pеrfеct роst, but I likеd it and that is the mаin thing. 😉
    I am Voli Dublino

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