Growing up in the greater metropolis of the Nike empire, my high school was one of the early testing grounds for Nike’s “Grind”, which was kind of cool, except for that year that they realized the field was way too hard and that’s why people were breaking so many bones and they had to replace the entire field… but I digress. The technology has come a long way, and this minute-long video from ManvsMachine Design & Motion Studio in London promoting Nike’s Reuse-A-Shoe campaign is pretty beautiful.
The animation is gorgeous, the music is spot-on, and the voiceover works beautifully as well. Nice when it all comes together.
Check out the full project page over at ManvsMachine’s site.
So as some of you know, I had a short internship doing work for AB, i.e. Anheuser Busch… aka, Bud. I worked on some pretty extreme, pretty intense beer commercials. but I’m not sure that any really came close to this gem:
wow. The Aussies always have some good beer spots. but this spot for Hahn SuperDry might take the cake.
And an insider (and beer geek’s) tip: when a brewing company spends more on advertising than making the beer, I usually pass.
That being said, I’d love a ferret that could hand-cap my brews.
Alright. So it’s been a while… probably way too long since I last posted… and I’d be lying if I said that today marks the beginning of the revival of regular posting on this here blog. I’d like to think that’s the case, but realistically, working 70+ hours a week in retail isn’t exactly giving me a whole lot of free time (although working in a shoe store is certainly increasing my footwear collection fairly rapidly).
Anyway, in the limited time I have to scour the net, I rarely come across things that I fall in love with. This is one of them:
I know (and you may know) of my love for volkswagens and much of their advertising, but there’s definitely a reason for it. Something quirky without being over-the-top crazy. something familiar and a relaxing-without-annoying quality about the music (a-la the infamous trio infused da da da spot), and just plain fun. Simple, to the point, and effective. I’m sold. now i just need the money to afford one. (full credits if you click through to youtube).